Being Bong

Brief: To create brand identity of a Bengali Restaurant, Being Bong at the heart of the Bengali community, CR Park. The restaurant specialises in traditional authentic cuisine from the East of India.

Idea: To capture the essence of Banglaness in a contemporary and modern environment, we make use of bold and modern typography. We add Bengali motifs to it and bring the notion of ‘limitlessness’ of conversations, food and festivals to Bengalis.

Scope: Brand identity, Communication, Branding, Strategy, Logo Design

Brand Strategy
Brand Identity
Design & Art Direction